Professional IT – CTI Trainings

Professional IT Skills Training

The Professional IT Skills Training course is a comprehensive program designed to equip students with advanced proficiency in digital advertising using Google Ads, professional ad making and editing in Adobe After Effects, and utilizing Adobe Creative Suite for graphic design, video editing, and multimedia production.

Course Objectives

Master digital advertising strategies and implementation with Google Ads.
Develop advanced skills in creating and editing professional advertisements using Adobe After Effects.
Acquire proficiency in using Adobe Creative Suite for graphic design, video editing, and multimedia production.

Course Outline

Weeks 1-8: Google Ads

Introduction to digital advertising and Google Ads platform
Account setup and campaign creation
Keyword research and ad targeting strategies
Ad copywriting and optimization
Bidding strategies and budget management
Performance tracking and analytics

Weeks 9-16: Professional Ad Making and Editing in Adobe After Effects

Introduction to Adobe After Effects interface and workflow
Animation techniques: keyframes, motion paths, easing
Compositing and layering
Text animation and typography effects
Visual effects and motion graphics
Audio editing and synchronization

Weeks 17-24: Adobe Creative Suite

Introduction to Adobe Creative Suite applications (Photoshop, Illustrator, Premiere Pro)
Graphic design principles and techniques
Video editing and post-production
Multimedia production and integration
Portfolio development: showcasing skills and projects
Final project: integration of skills learned throughout the course

Assessment:

Weekly assignments and projects to apply learned concepts
Google Ads campaign setup and optimization
Professional ad creation and editing projects in Adobe After Effects
Graphic design, video editing, and multimedia projects using Adobe Creative Suite

Eligibility

Duration

Eligibility

Duration